News Media Comparison Assignment Example | Topics and Well Written Essays - 1000 words

News Media Comparison - Assignment Example o curb the effects of these chemicals on the environment, companies involved in these mining prospects have created lakes where this water is collected and recycled (Bisset, n. p.). Recycling requires extra time and resources, which these companies try to minimize by storing the waste chemicals in lakes. Most of the flow back is pumped into exhausted wells, but it is mostly liked to leach to aquifers and surface waters. Fracking might disrupt radioactive elements and gases that might leach up to the surface and harm people and environment (Dembicki, n. p.). Corporate media like the CTV News’ report that the benefits of natural gas shale mining through the Fracking method’s advantages outweigh the disadvantages. This is in terms of job creation, consistent and steady supply of natural gas for next 100 years, and the income it will generate in terms of savings accrued from expenditure on fuel imports (Bisset, n. p.). The minister, for energy and mines, is quoted advocatin g for natural gas mining using the Fracking process, saying that all it requires is gradual integration of both conservative and avant-garde approaches to both environmental protection and the economic potential of natural gas shale mining (Bisset, n. p.). The framing of the news lays emphasis on the positive impact of the proposed and continued natural gas mining prospects are going to have a long lasting effect on the economies and lives of the people (Krugel, n. p.). This brings to fore the argument that is forwarded by those who are advocating for the continued exploration and mining of natural gas. Their arguments are focused on improving the livelihoods through the creation and acquisition of jobs, and how these mining ventures help in improving the ailing economies of towns and provinces where... This essay approves that alternative media provides complimentary information to that provided by the mainstream media or corporate media. It does this by being different in their delivery of information through varying dimensions of content, models of production, distribution, dynamic artistry and target audience integration. Alternative media’s main objective is to mitigate the effects of existing authorities, like governments and corporations that run the mainstream media, by representing the plight of the marginalized, in society. Although both types of media are bias, alternative media claims that its bias is different from that of corporate media because of their values and overall objective of agitating for the common man’s well being. This paper aims at comparing these two types of media by analysing how they handle a specific current issue in Canada. This report makes a conclusion that the focus on the negative environmental impacts of Fracking, in Canada, is not highlighted as much as it should, but the only mention of the environment is what the government will do, and measures it intends put, in place. There is no mention of what people should do to protect themselves against the harmful effects associated with frack mining. The sources used, in their reporting on this issue, are those that are benefitting from the ongoing mining operations because all their expositions, on the matter, are focused on the positives associated with continued mining activities without focusing on the effects of mining on the environment. Sources from the ministry of environment that would have highlighted the plight of sensitive ecosystems at risk of destruction and its contribution to global warming are not included in their articles.